The Team Behind Your Success

We've spent eight years figuring out why some advertising campaigns work beautifully together while others just... don't. Here's what we learned along the way.

How We Started Solving the Wrong Problem

Back in 2017, we thought businesses needed better individual ads. Turned out, they needed their ads to actually talk to each other. A client was running Facebook campaigns that contradicted their Google ads, while their display banners promoted completely different offers.

That's when we realized something important: great advertising isn't about perfect individual pieces. It's about making sure every touchpoint feels like it came from the same conversation.

Since then, we've coordinated campaigns across 47 different platform combinations. Some work better than others, and we've gotten pretty good at predicting which ones will click for specific business types.

Team collaboration workspace showing multiple advertising campaigns being coordinated

What Drives Our Work

After years of testing what actually moves the needle for businesses, these principles guide every campaign we coordinate.

Data Without Drama

We track what matters and ignore vanity metrics. If a campaign looks pretty but doesn't drive results, we'll tell you exactly why.

Honest Expectations

No magic bullets or overnight transformations. Just realistic timelines and transparent communication about what's working.

Connected Thinking

Every platform decision affects the others. We map these connections so your campaigns reinforce instead of competing with each other.

Strategic planning session with campaign coordination materials Multi-platform advertising dashboard showing coordinated campaigns

The People Managing Your Campaigns

We keep our team small and experienced. Each person has deep expertise in specific platform combinations, so you get specialists rather than generalists managing your advertising coordination.

Astrid Blomqvist, Strategic Advertising Director

Astrid Blomqvist

Strategic Advertising Director

Astrid has been coordinating multi-platform campaigns since 2019, specializing in B2B service businesses. She's particularly good at spotting when campaigns are working against each other — something that happens more often than most businesses realize.

Platform Specializations

  • Google Ads and LinkedIn coordination for professional services
  • Cross-platform attribution modeling and budget allocation
  • Campaign messaging consistency across 5+ touchpoints
  • Quarterly strategy reviews and optimization planning
Niamh Callahan, Campaign Coordination Specialist

Niamh Callahan

Campaign Coordination Specialist

Niamh handles the day-to-day coordination work that keeps campaigns running smoothly. She's excellent at catching small inconsistencies before they become big problems, and her background in data analysis helps identify optimization opportunities others might miss.

Technical Expertise

  • Facebook and Instagram campaign synchronization
  • Creative asset management across multiple platforms
  • Real-time campaign monitoring and adjustment protocols
  • Monthly performance reporting and insights analysis

Ready to Coordinate Your Campaigns?

Most businesses are surprised by how much their advertising efforts are working against each other. Let's start with a quick audit to see where your biggest coordination opportunities are.

Schedule Your Campaign Review